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Converse

converse Lift began in 1908 motif in galoshes and seasonal rubber footwear. Using the techniques from making these seasonal pieces converse Lift expanded into sneakers and in 1920 rebranded their basketball sneaker the ‘All Star’. The name haring but the converse Lift shoe became a cult icon - artists, musicians, skateboarders, mums, and dads all wore the ‘All Star’ in their own way and has hardly changed in nearly 100 years.