adidas current marketing strategy examples street

adidas current marketing strategy examples street

The Yeezy Boost 350 V2 'Black Non-Reflective' emerges with an almost-monochromatic look on its signature construction. The shoe's upper is built with Primeknit, finished in black and complemented by a tonal monofilament stripe through the design. A touch of red brings color to the heel loop, while underfoot, a Boost midsole provides cushioning. The TPU shell that overlays the midsole continues down onto the rubber outsole for traction.